{"id":157594,"date":"2025-04-29T11:00:35","date_gmt":"2025-04-29T11:00:35","guid":{"rendered":"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/"},"modified":"2025-04-29T11:00:35","modified_gmt":"2025-04-29T11:00:35","slug":"what%ca%bcs-up-commercial-1999","status":"publish","type":"post","link":"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/","title":{"rendered":"What\u02bcs up commercial 1999?"},"content":{"rendered":"<p>Title: Unveiling the Iconic &#8220;What&#8217;s Up&#8221; Commercial of 1999<\/p>\n<p>Introduction:<br \/>\nBack in 1999, a commercial burst onto the scene that would forever change the landscape of advertising. With its simple catchphrase and humorous approach, the &#8220;What&#8217;s up&#8221; commercial captivated audiences and became an instant cultural phenomenon. So, what made this advertisement so special, and why does it continue to be remembered over two decades later? Let&#8217;s dive in and explore the legacy of the iconic &#8220;What&#8217;s Up&#8221; commercial of 1999.<\/p>\n<p>The &#8220;What&#8217;s Up&#8221; Commercial:<br \/>\nThe **&#8221;What&#8217;s Up&#8221; commercial of 1999 was an advertisement for Budweiser beer** that showcased a group of friends engaging in playful banter over phone calls. The ad revolved around the repetitive and relatable question of &#8220;What&#8217;s up?&#8221;, accompanied by the friends responding with a resounding &#8220;Whassup!&#8221; or &#8220;Wazzup!&#8221; The simplicity of the dialogue coupled with the humor struck a chord with viewers and propelled the commercial to unprecedented popularity.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#FAQs_about_the_%E2%80%9CWhats_Up%E2%80%9D_Commercial\" title=\"FAQs about the &#8220;What&#8217;s Up&#8221; Commercial:\">FAQs about the &#8220;What&#8217;s Up&#8221; Commercial:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#What_was_the_inspiration_behind_the_%E2%80%9CWhats_Up%E2%80%9D_commercial\" title=\"What was the inspiration behind the &#8220;What&#8217;s Up&#8221; commercial?\">What was the inspiration behind the &#8220;What&#8217;s Up&#8221; commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Who_were_the_actors_featured_in_the_commercial\" title=\"Who were the actors featured in the commercial?\">Who were the actors featured in the commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Why_did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_become_so_popular\" title=\"Why did the &#8220;What&#8217;s Up&#8221; commercial become so popular?\">Why did the &#8220;What&#8217;s Up&#8221; commercial become so popular?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Did_the_popularity_of_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_extend_beyond_the_United_States\" title=\"Did the popularity of the &#8220;What&#8217;s Up&#8221; commercial extend beyond the United States?\">Did the popularity of the &#8220;What&#8217;s Up&#8221; commercial extend beyond the United States?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#How_did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_impact_Budweisers_brand_image\" title=\"How did the &#8220;What&#8217;s Up&#8221; commercial impact Budweiser&#8217;s brand image?\">How did the &#8220;What&#8217;s Up&#8221; commercial impact Budweiser&#8217;s brand image?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Did_the_catchphrase_%E2%80%9CWhassup%E2%80%9D_become_a_cultural_phenomenon\" title=\"Did the catchphrase &#8220;Whassup!&#8221; become a cultural phenomenon?\">Did the catchphrase &#8220;Whassup!&#8221; become a cultural phenomenon?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Was_there_any_controversy_surrounding_the_commercial\" title=\"Was there any controversy surrounding the commercial?\">Was there any controversy surrounding the commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_win_any_awards\" title=\"Did the &#8220;What&#8217;s Up&#8221; commercial win any awards?\">Did the &#8220;What&#8217;s Up&#8221; commercial win any awards?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#How_long_did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_run\" title=\"How long did the &#8220;What&#8217;s Up&#8221; commercial run?\">How long did the &#8220;What&#8217;s Up&#8221; commercial run?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Did_Budweiser_release_any_sequels_or_follow-up_commercials\" title=\"Did Budweiser release any sequels or follow-up commercials?\">Did Budweiser release any sequels or follow-up commercials?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#Are_there_any_hidden_details_or_Easter_eggs_in_the_%E2%80%9CWhats_Up%E2%80%9D_commercial\" title=\"Are there any hidden details or Easter eggs in the &#8220;What&#8217;s Up&#8221; commercial?\">Are there any hidden details or Easter eggs in the &#8220;What&#8217;s Up&#8221; commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#What_is_the_legacy_of_the_%E2%80%9CWhats_Up%E2%80%9D_commercial\" title=\"What is the legacy of the &#8220;What&#8217;s Up&#8221; commercial?\">What is the legacy of the &#8220;What&#8217;s Up&#8221; commercial?<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"FAQs_about_the_%E2%80%9CWhats_Up%E2%80%9D_Commercial\"><\/span>FAQs about the &#8220;What&#8217;s Up&#8221; Commercial:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>1. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_was_the_inspiration_behind_the_%E2%80%9CWhats_Up%E2%80%9D_commercial\"><\/span>What was the inspiration behind the &#8220;What&#8217;s Up&#8221; commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial was inspired by a short independent film titled &#8220;True&#8221; by Charles Stone III. Budweiser decided to recreate the comedic essence of the film for their advertisement campaign.<\/p>\n<p>2. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Who_were_the_actors_featured_in_the_commercial\"><\/span>Who were the actors featured in the commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe actors in the commercial were friends from Philadelphia, including Paul Williams, Scott Brooks, Fred Thomas, and DaJuan &#8220;DJ&#8221; Johnson. They were cast after a rigorous auditioning process.<\/p>\n<p>3. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Why_did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_become_so_popular\"><\/span>Why did the &#8220;What&#8217;s Up&#8221; commercial become so popular?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial resonated with audiences because it captured the essence of casual and friendly banter that many people experience in their daily lives. Additionally, the catchphrase &#8220;Whassup!&#8221; quickly became a viral sensation.<\/p>\n<p>4. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Did_the_popularity_of_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_extend_beyond_the_United_States\"><\/span>Did the popularity of the &#8220;What&#8217;s Up&#8221; commercial extend beyond the United States?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nAbsolutely! The popularity of the commercial transcended borders and gained widespread recognition globally, making it one of the most successful advertisements of its time.<\/p>\n<p>5. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_impact_Budweisers_brand_image\"><\/span>How did the &#8220;What&#8217;s Up&#8221; commercial impact Budweiser&#8217;s brand image?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial gave Budweiser a fresh, relatable, and humorous image, attracting a younger demographic and boosting sales while establishing the brand as a leader in creative advertising.<\/p>\n<p>6. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Did_the_catchphrase_%E2%80%9CWhassup%E2%80%9D_become_a_cultural_phenomenon\"><\/span>Did the catchphrase &#8220;Whassup!&#8221; become a cultural phenomenon?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nYes, the catchphrase had a massive impact on popular culture, becoming a commonly used slang term and a cultural reference that people still recognize today.<\/p>\n<p>7. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Was_there_any_controversy_surrounding_the_commercial\"><\/span>Was there any controversy surrounding the commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial was generally well-received, but some critics argued that it reinforced stereotypes and marginalized racial representation. However, Budweiser defended the ad, emphasizing its intention to depict diverse friend groups.<\/p>\n<p>8. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_win_any_awards\"><\/span>Did the &#8220;What&#8217;s Up&#8221; commercial win any awards?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nYes, it certainly did! The commercial won numerous accolades, including the Grand Prix at the Cannes Lions International Advertising Festival, elevating it as one of the most celebrated commercials in history.<\/p>\n<p>9. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_long_did_the_%E2%80%9CWhats_Up%E2%80%9D_commercial_run\"><\/span>How long did the &#8220;What&#8217;s Up&#8221; commercial run?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe ad campaign began in 1999 and continued through the early 2000s. It remained a fixture on television networks across the globe for several years.<\/p>\n<p>10. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Did_Budweiser_release_any_sequels_or_follow-up_commercials\"><\/span>Did Budweiser release any sequels or follow-up commercials?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nBudweiser released several follow-up commercials that built upon the success of the original &#8220;What&#8217;s Up&#8221; ad. However, none achieved the same level of fame and recognition as the 1999 version.<\/p>\n<p>11. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"Are_there_any_hidden_details_or_Easter_eggs_in_the_%E2%80%9CWhats_Up%E2%80%9D_commercial\"><\/span>Are there any hidden details or Easter eggs in the &#8220;What&#8217;s Up&#8221; commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nWhile there aren&#8217;t any significant hidden details in the commercial, eagle-eyed viewers might notice subtle background references to previous Budweiser advertisements, adding a layer of brand continuity.<\/p>\n<p>12. <\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_the_legacy_of_the_%E2%80%9CWhats_Up%E2%80%9D_commercial\"><\/span>What is the legacy of the &#8220;What&#8217;s Up&#8221; commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe &#8220;What&#8217;s Up&#8221; commercial left an indelible mark on the advertising industry, inspiring countless imitations, parodies, and references in popular culture. It serves as a reminder of the power of simplicity and impeccable timing in capturing audiences&#8217; attention and hearts.<\/p>\n<p>Conclusion:<br \/>\nThe **&#8221;What&#8217;s Up&#8221; commercial of 1999** was a groundbreaking advertisement that transcended the boundaries of traditional advertising. With its simplicity, humor, and relatability, it resonated with audiences worldwide. Even today, the catchphrase &#8220;Whassup!&#8221; evokes nostalgia and fond memories of this iconic commercial. As we look back on this timeless masterpiece, we are reminded that the most successful advertisements are often those that connect with viewers on a personal and genuine level.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Title: Unveiling the Iconic &#8220;What&#8217;s Up&#8221; Commercial of 1999 Introduction: Back in 1999, a commercial burst onto the scene that would forever change the landscape of advertising. With its simple catchphrase and humorous approach, the &#8220;What&#8217;s up&#8221; commercial captivated audiences and became an instant cultural phenomenon. So, what made this advertisement so special, and why &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"What\u02bcs up commercial 1999?\" class=\"read-more button\" href=\"https:\/\/namso-gen.co\/blog\/what%ca%bcs-up-commercial-1999\/#more-157594\">Read more<span class=\"screen-reader-text\">What\u02bcs up commercial 1999?<\/span><\/a><\/p>\n","protected":false},"author":38,"featured_media":107420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86279],"tags":[],"class_list":["post-157594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn","no-featured-image-padding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What\u02bcs up commercial 1999?<\/title>\n<meta name=\"description\" content=\"Title: Unveiling the Iconic &quot;What&#039;s Up&quot; Commercial of 1999 Introduction: Back in 1999, a commercial burst onto the scene that would forever change the\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/namso-gen.co\/blog\/what\u02bcs-up-commercial-1999\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What\u02bcs up commercial 1999?\" \/>\n<meta property=\"og:description\" content=\"Title: Unveiling the Iconic &quot;What&#039;s Up&quot; Commercial of 1999 Introduction: Back in 1999, a commercial burst onto the scene that would forever change the\" \/>\n<meta property=\"og:url\" content=\"https:\/\/namso-gen.co\/blog\/what\u02bcs-up-commercial-1999\/\" \/>\n<meta property=\"og:site_name\" content=\"Namso Gen Blog - 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