{"id":148460,"date":"2024-01-01T13:45:04","date_gmt":"2024-01-01T13:45:04","guid":{"rendered":"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/"},"modified":"2024-01-01T13:45:04","modified_gmt":"2024-01-01T13:45:04","slug":"what-commercial-was-going-up-to-the-country-in","status":"publish","type":"post","link":"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/","title":{"rendered":"What commercial was Going up to the country in?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#What_commercial_was_%E2%80%9CGoing_up_to_the_country%E2%80%9D_in\" title=\"What commercial was &#8220;Going up to the country&#8221; in?\">What commercial was &#8220;Going up to the country&#8221; in?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#1_When_was_the_Levis_%E2%80%9CGoing_up_to_the_country%E2%80%9D_commercial_released\" title=\"1. When was the Levi&#8217;s &#8220;Going up to the country&#8221; commercial released?\">1. When was the Levi&#8217;s &#8220;Going up to the country&#8221; commercial released?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#2_Who_performed_the_song_%E2%80%9CGoing_up_to_the_country%E2%80%9D_in_the_Levis_commercial\" title=\"2. Who performed the song &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial?\">2. Who performed the song &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#3_What_was_the_significance_of_using_%E2%80%9CGoing_up_to_the_country%E2%80%9D_in_the_Levis_commercial\" title=\"3. What was the significance of using &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial?\">3. What was the significance of using &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#4_Did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_become_popular\" title=\"4. Did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; become popular?\">4. Did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; become popular?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#5_What_was_the_overall_message_conveyed_in_the_Levis_commercial\" title=\"5. What was the overall message conveyed in the Levi&#8217;s commercial?\">5. What was the overall message conveyed in the Levi&#8217;s commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#6_How_did_the_use_of_%E2%80%9CGoing_up_to_the_country%E2%80%9D_impact_the_success_of_the_Levis_brand\" title=\"6. How did the use of &#8220;Going up to the country&#8221; impact the success of the Levi&#8217;s brand?\">6. How did the use of &#8220;Going up to the country&#8221; impact the success of the Levi&#8217;s brand?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#7_Was_%E2%80%9CGoing_up_to_the_country%E2%80%9D_a_popular_song_before_it_was_used_in_the_Levis_commercial\" title=\"7. Was &#8220;Going up to the country&#8221; a popular song before it was used in the Levi&#8217;s commercial?\">7. Was &#8220;Going up to the country&#8221; a popular song before it was used in the Levi&#8217;s commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#8_How_did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_resonate_with_audiences\" title=\"8. How did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; resonate with audiences?\">8. How did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; resonate with audiences?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#9_Did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_win_any_awards\" title=\"9. Did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; win any awards?\">9. Did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; win any awards?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#10_What_was_the_cultural_impact_of_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D\" title=\"10. What was the cultural impact of the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221;?\">10. What was the cultural impact of the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221;?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#11_How_did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_influence_future_advertising_campaigns\" title=\"11. How did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; influence future advertising campaigns?\">11. How did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; influence future advertising campaigns?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#12_Is_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_still_remembered_today\" title=\"12. Is the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; still remembered today?\">12. Is the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; still remembered today?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_commercial_was_%E2%80%9CGoing_up_to_the_country%E2%80%9D_in\"><\/span>What commercial was &#8220;Going up to the country&#8221; in?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The iconic song &#8220;Going up to the country&#8221; by Canned Heat was featured in a popular 1970 television commercial for Levi&#8217;s jeans. The commercial featured young people dancing and frolicking in a picturesque countryside setting, perfectly capturing the carefree and rebellious spirit of the era.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_When_was_the_Levis_%E2%80%9CGoing_up_to_the_country%E2%80%9D_commercial_released\"><\/span>1. When was the Levi&#8217;s &#8220;Going up to the country&#8221; commercial released?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Levi&#8217;s &#8220;Going up to the country&#8221; commercial was released in 1970, during the height of the counterculture movement in the United States.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Who_performed_the_song_%E2%80%9CGoing_up_to_the_country%E2%80%9D_in_the_Levis_commercial\"><\/span>2. Who performed the song &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The song was performed by the American rock band Canned Heat, known for their blues and boogie rock sound.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_What_was_the_significance_of_using_%E2%80%9CGoing_up_to_the_country%E2%80%9D_in_the_Levis_commercial\"><\/span>3. What was the significance of using &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The use of the song in the Levi&#8217;s commercial helped to associate the brand with the youth counterculture movement of the 1970s, appealing to a younger demographic.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_become_popular\"><\/span>4. Did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; become popular?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yes, the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; became widely popular and is remembered fondly by many who grew up during that era.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_What_was_the_overall_message_conveyed_in_the_Levis_commercial\"><\/span>5. What was the overall message conveyed in the Levi&#8217;s commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Levi&#8217;s commercial aimed to evoke a sense of freedom, individuality, and rebellion, aligning the brand with the values of the counterculture movement.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_How_did_the_use_of_%E2%80%9CGoing_up_to_the_country%E2%80%9D_impact_the_success_of_the_Levis_brand\"><\/span>6. How did the use of &#8220;Going up to the country&#8221; impact the success of the Levi&#8217;s brand?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The use of &#8220;Going up to the country&#8221; in the Levi&#8217;s commercial helped to establish the brand as a symbol of youth culture and rebellion, contributing to its success in the 1970s.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Was_%E2%80%9CGoing_up_to_the_country%E2%80%9D_a_popular_song_before_it_was_used_in_the_Levis_commercial\"><\/span>7. Was &#8220;Going up to the country&#8221; a popular song before it was used in the Levi&#8217;s commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>&#8220;Going up to the country&#8221; by Canned Heat was already a popular song before it was featured in the Levi&#8217;s commercial, known for its catchy melody and upbeat rhythm.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_How_did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_resonate_with_audiences\"><\/span>8. How did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; resonate with audiences?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; resonated with audiences by capturing the carefree and adventurous spirit of youth culture in the 1970s.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9_Did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_win_any_awards\"><\/span>9. Did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; win any awards?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>While the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; may not have won any awards, it remains a memorable and iconic example of advertising from that era.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10_What_was_the_cultural_impact_of_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D\"><\/span>10. What was the cultural impact of the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221;?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; helped to popularize the song and solidify its place in the cultural landscape of the 1970s.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"11_How_did_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_influence_future_advertising_campaigns\"><\/span>11. How did the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; influence future advertising campaigns?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; set a precedent for using popular music in advertising to create an emotional connection with audiences, a technique that is still widely used today.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"12_Is_the_Levis_commercial_featuring_%E2%80%9CGoing_up_to_the_country%E2%80%9D_still_remembered_today\"><\/span>12. Is the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; still remembered today?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Yes, the Levi&#8217;s commercial featuring &#8220;Going up to the country&#8221; is still remembered fondly by many who grew up during the 1970s, serving as a nostalgic reminder of that era.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What commercial was &#8220;Going up to the country&#8221; in? The iconic song &#8220;Going up to the country&#8221; by Canned Heat was featured in a popular 1970 television commercial for Levi&#8217;s jeans. The commercial featured young people dancing and frolicking in a picturesque countryside setting, perfectly capturing the carefree and rebellious spirit of the era. 1. &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"What commercial was Going up to the country in?\" class=\"read-more button\" href=\"https:\/\/namso-gen.co\/blog\/what-commercial-was-going-up-to-the-country-in\/#more-148460\">Read more<span class=\"screen-reader-text\">What commercial was Going up to the country in?<\/span><\/a><\/p>\n","protected":false},"author":35,"featured_media":107420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86279],"tags":[],"class_list":["post-148460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn","no-featured-image-padding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What commercial was Going up to the country in?<\/title>\n<meta name=\"description\" content=\"What commercial was &quot;Going up to the country&quot; in? 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