{"id":129299,"date":"2025-02-13T05:06:35","date_gmt":"2025-02-13T05:06:35","guid":{"rendered":"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/"},"modified":"2025-02-13T05:06:35","modified_gmt":"2025-02-13T05:06:35","slug":"what-ad-agency-made-the-kendall-jenner-commercial","status":"publish","type":"post","link":"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/","title":{"rendered":"What ad agency made the Kendall Jenner commercial?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#The_Kendall_Jenner_Pepsi_Commercial_and_the_Agency_Behind_It\" title=\"The Kendall Jenner Pepsi Commercial and the Agency Behind It\">The Kendall Jenner Pepsi Commercial and the Agency Behind It<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#FAQs_about_the_Kendall_Jenner_Pepsi_commercial_and_the_ad_agency_behind_it\" title=\"FAQs about the Kendall Jenner Pepsi commercial and the ad agency behind it:\">FAQs about the Kendall Jenner Pepsi commercial and the ad agency behind it:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#1_Why_was_the_Kendall_Jenner_Pepsi_commercial_controversial\" title=\"1. Why was the Kendall Jenner Pepsi commercial controversial?\">1. Why was the Kendall Jenner Pepsi commercial controversial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#2_What_role_did_Kendall_Jenner_play_in_the_Pepsi_commercial\" title=\"2. What role did Kendall Jenner play in the Pepsi commercial?\">2. What role did Kendall Jenner play in the Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#3_How_did_BBDO_Worldwide_become_involved_in_the_creation_of_the_Kendall_Jenner_Pepsi_commercial\" title=\"3. How did BBDO Worldwide become involved in the creation of the Kendall Jenner Pepsi commercial?\">3. How did BBDO Worldwide become involved in the creation of the Kendall Jenner Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#4_What_was_the_overall_message_of_the_Kendall_Jenner_Pepsi_commercial\" title=\"4. What was the overall message of the Kendall Jenner Pepsi commercial?\">4. What was the overall message of the Kendall Jenner Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#5_How_did_the_public_react_to_the_Kendall_Jenner_Pepsi_commercial\" title=\"5. How did the public react to the Kendall Jenner Pepsi commercial?\">5. How did the public react to the Kendall Jenner Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#6_Has_BBDO_Worldwide_faced_any_consequences_for_their_involvement_in_the_Kendall_Jenner_Pepsi_commercial\" title=\"6. Has BBDO Worldwide faced any consequences for their involvement in the Kendall Jenner Pepsi commercial?\">6. Has BBDO Worldwide faced any consequences for their involvement in the Kendall Jenner Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#7_Did_Kendall_Jenner_face_any_backlash_for_her_involvement_in_the_Pepsi_commercial\" title=\"7. Did Kendall Jenner face any backlash for her involvement in the Pepsi commercial?\">7. Did Kendall Jenner face any backlash for her involvement in the Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#8_How_did_Pepsi_respond_to_the_backlash_against_the_Kendall_Jenner_commercial\" title=\"8. How did Pepsi respond to the backlash against the Kendall Jenner commercial?\">8. How did Pepsi respond to the backlash against the Kendall Jenner commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#9_What_impact_did_the_Kendall_Jenner_Pepsi_commercial_have_on_Pepsis_brand_reputation\" title=\"9. What impact did the Kendall Jenner Pepsi commercial have on Pepsi&#8217;s brand reputation?\">9. What impact did the Kendall Jenner Pepsi commercial have on Pepsi&#8217;s brand reputation?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#10_Is_the_Kendall_Jenner_Pepsi_commercial_still_available_to_watch_online\" title=\"10. Is the Kendall Jenner Pepsi commercial still available to watch online?\">10. Is the Kendall Jenner Pepsi commercial still available to watch online?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#11_How_did_media_outlets_and_critics_respond_to_the_Kendall_Jenner_Pepsi_commercial\" title=\"11. How did media outlets and critics respond to the Kendall Jenner Pepsi commercial?\">11. How did media outlets and critics respond to the Kendall Jenner Pepsi commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#12_Has_BBDO_Worldwide_commented_on_their_involvement_in_the_Kendall_Jenner_Pepsi_commercial\" title=\"12. Has BBDO Worldwide commented on their involvement in the Kendall Jenner Pepsi commercial?\">12. Has BBDO Worldwide commented on their involvement in the Kendall Jenner Pepsi commercial?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The_Kendall_Jenner_Pepsi_Commercial_and_the_Agency_Behind_It\"><\/span>The Kendall Jenner Pepsi Commercial and the Agency Behind It<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The Kendall Jenner Pepsi commercial, which sparked controversy and backlash upon its release, was created by the advertising agency <strong>BBDO Worldwide<\/strong>. The commercial featured Jenner joining a protest and bridging the gap between protesters and police officers by offering a Pepsi. While the intention may have been to promote unity and harmony, the ad was criticized for trivializing important social movements and issues.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"FAQs_about_the_Kendall_Jenner_Pepsi_commercial_and_the_ad_agency_behind_it\"><\/span>FAQs about the Kendall Jenner Pepsi commercial and the ad agency behind it:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"1_Why_was_the_Kendall_Jenner_Pepsi_commercial_controversial\"><\/span>1. Why was the Kendall Jenner Pepsi commercial controversial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial faced backlash for its perceived trivialization of important social movements such as Black Lives Matter and for using protest imagery to sell soda.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_What_role_did_Kendall_Jenner_play_in_the_Pepsi_commercial\"><\/span>2. What role did Kendall Jenner play in the Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nKendall Jenner was the face of the commercial and was depicted as a model who joins a protest and hands a Pepsi to a police officer as a gesture of peace.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_How_did_BBDO_Worldwide_become_involved_in_the_creation_of_the_Kendall_Jenner_Pepsi_commercial\"><\/span>3. How did BBDO Worldwide become involved in the creation of the Kendall Jenner Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nBBDO Worldwide is a global advertising agency that was tasked with creating the campaign for Pepsi, which included the controversial commercial featuring Kendall Jenner.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_What_was_the_overall_message_of_the_Kendall_Jenner_Pepsi_commercial\"><\/span>4. What was the overall message of the Kendall Jenner Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial aimed to promote unity, peace, and harmony by showing Jenner bridging the gap between protesters and police with the help of a Pepsi.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_How_did_the_public_react_to_the_Kendall_Jenner_Pepsi_commercial\"><\/span>5. How did the public react to the Kendall Jenner Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial faced widespread criticism and backlash from the public, with many accusing it of being tone-deaf and insensitive to important social issues.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Has_BBDO_Worldwide_faced_any_consequences_for_their_involvement_in_the_Kendall_Jenner_Pepsi_commercial\"><\/span>6. Has BBDO Worldwide faced any consequences for their involvement in the Kendall Jenner Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nWhile there were calls for accountability and criticism directed towards BBDO Worldwide for their role in the controversial commercial, it appears that the agency has continued to work with other clients.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Did_Kendall_Jenner_face_any_backlash_for_her_involvement_in_the_Pepsi_commercial\"><\/span>7. Did Kendall Jenner face any backlash for her involvement in the Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nKendall Jenner received backlash and criticism for her participation in the commercial, with many questioning her judgment and understanding of the issues depicted in the ad.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_How_did_Pepsi_respond_to_the_backlash_against_the_Kendall_Jenner_commercial\"><\/span>8. How did Pepsi respond to the backlash against the Kendall Jenner commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nPepsi issued a statement apologizing for any offense caused by the commercial and ultimately decided to pull the ad from all platforms.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9_What_impact_did_the_Kendall_Jenner_Pepsi_commercial_have_on_Pepsis_brand_reputation\"><\/span>9. What impact did the Kendall Jenner Pepsi commercial have on Pepsi&#8217;s brand reputation?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe commercial had a negative impact on Pepsi&#8217;s brand reputation, with many consumers viewing the company as out of touch and insensitive to important social issues.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10_Is_the_Kendall_Jenner_Pepsi_commercial_still_available_to_watch_online\"><\/span>10. Is the Kendall Jenner Pepsi commercial still available to watch online?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nAfter the backlash and criticism, Pepsi decided to remove the Kendall Jenner commercial from all platforms, and it is no longer available to watch online officially.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"11_How_did_media_outlets_and_critics_respond_to_the_Kendall_Jenner_Pepsi_commercial\"><\/span>11. How did media outlets and critics respond to the Kendall Jenner Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nMedia outlets and critics widely panned the commercial for its tone-deaf portrayal of social activism and for using important movements for profit.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"12_Has_BBDO_Worldwide_commented_on_their_involvement_in_the_Kendall_Jenner_Pepsi_commercial\"><\/span>12. Has BBDO Worldwide commented on their involvement in the Kendall Jenner Pepsi commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nBBDO Worldwide has not made any public statements regarding their involvement in the creation of the commercial or the subsequent backlash it received.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Kendall Jenner Pepsi Commercial and the Agency Behind It The Kendall Jenner Pepsi commercial, which sparked controversy and backlash upon its release, was created by the advertising agency BBDO Worldwide. The commercial featured Jenner joining a protest and bridging the gap between protesters and police officers by offering a Pepsi. While the intention may &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"What ad agency made the Kendall Jenner commercial?\" class=\"read-more button\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/#more-129299\">Read more<span class=\"screen-reader-text\">What ad agency made the Kendall Jenner commercial?<\/span><\/a><\/p>\n","protected":false},"author":25,"featured_media":107420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86279],"tags":[],"class_list":["post-129299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn","no-featured-image-padding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What ad agency made the Kendall Jenner commercial?<\/title>\n<meta name=\"description\" content=\"The Kendall Jenner Pepsi Commercial and the Agency Behind It The Kendall Jenner Pepsi commercial, which sparked controversy and backlash upon its release,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What ad agency made the Kendall Jenner commercial?\" \/>\n<meta property=\"og:description\" content=\"The Kendall Jenner Pepsi Commercial and the Agency Behind It The Kendall Jenner Pepsi commercial, which sparked controversy and backlash upon its release,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/namso-gen.co\/blog\/what-ad-agency-made-the-kendall-jenner-commercial\/\" \/>\n<meta property=\"og:site_name\" content=\"Namso Gen Blog - 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