{"id":128755,"date":"2025-04-19T13:38:15","date_gmt":"2025-04-19T13:38:15","guid":{"rendered":"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/"},"modified":"2025-04-19T13:38:15","modified_gmt":"2025-04-19T13:38:15","slug":"what-was-the-best-commercial-at-super-bowl-2022","status":"publish","type":"post","link":"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/","title":{"rendered":"What was the best commercial at Super Bowl 2022?"},"content":{"rendered":"<p>The Super Bowl is not just about the game, but also about the commercials. Each year, companies spend millions of dollars on creating memorable ads to captivate the audience during the most-watched television event in the United States. As Super Bowl 2022 came to a close, viewers were left with a tough decision on which ad stood out the most. However, one commercial emerged as the clear winner in the eyes of many.<\/p>\n<p>The best commercial at Super Bowl 2022 was the one from Doritos featuring a star-studded cast that included big names like Post Malone, Snoop Dogg, and Dua Lipa. This ad managed to combine humor, music, and creativity in a way that resonated with audiences of all ages. From the catchy jingle to the hilarious on-screen antics, the Doritos commercial was a hit that left a lasting impression long after the game had ended.<\/p>\n<p>It&#8217;s no surprise that this particular commercial stood out among the rest. With its star power, catchy tune, and humorous scenes, Doritos managed to create an ad that was not only entertaining but also memorable. In a sea of Super Bowl commercials, this one managed to shine the brightest and capture the hearts of viewers everywhere.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#FAQs_about_Super_Bowl_2022_commercials\" title=\"FAQs about Super Bowl 2022 commercials:\">FAQs about Super Bowl 2022 commercials:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#1_Which_company_spent_the_most_on_a_Super_Bowl_commercial_in_2022\" title=\"1. Which company spent the most on a Super Bowl commercial in 2022?\">1. Which company spent the most on a Super Bowl commercial in 2022?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#2_What_makes_a_Super_Bowl_commercial_successful\" title=\"2. What makes a Super Bowl commercial successful?\">2. What makes a Super Bowl commercial successful?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#3_How_much_does_it_cost_to_air_a_Super_Bowl_commercial\" title=\"3. How much does it cost to air a Super Bowl commercial?\">3. How much does it cost to air a Super Bowl commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#4_Are_Super_Bowl_commercials_worth_the_investment_for_companies\" title=\"4. Are Super Bowl commercials worth the investment for companies?\">4. Are Super Bowl commercials worth the investment for companies?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#5_How_do_companies_decide_on_the_creative_direction_of_their_Super_Bowl_commercials\" title=\"5. How do companies decide on the creative direction of their Super Bowl commercials?\">5. How do companies decide on the creative direction of their Super Bowl commercials?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#6_Do_Super_Bowl_commercials_always_feature_celebrities\" title=\"6. Do Super Bowl commercials always feature celebrities?\">6. Do Super Bowl commercials always feature celebrities?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#7_How_do_companies_measure_the_success_of_their_Super_Bowl_commercials\" title=\"7. How do companies measure the success of their Super Bowl commercials?\">7. How do companies measure the success of their Super Bowl commercials?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#8_Are_there_any_trends_in_Super_Bowl_commercials_for_2022\" title=\"8. Are there any trends in Super Bowl commercials for 2022?\">8. Are there any trends in Super Bowl commercials for 2022?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#9_How_long_does_it_take_for_companies_to_create_a_Super_Bowl_commercial\" title=\"9. How long does it take for companies to create a Super Bowl commercial?\">9. How long does it take for companies to create a Super Bowl commercial?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#10_Do_Super_Bowl_commercials_ever_backfire_for_companies\" title=\"10. Do Super Bowl commercials ever backfire for companies?\">10. Do Super Bowl commercials ever backfire for companies?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#11_Do_Super_Bowl_commercials_have_a_lasting_impact_on_consumer_behavior\" title=\"11. Do Super Bowl commercials have a lasting impact on consumer behavior?\">11. Do Super Bowl commercials have a lasting impact on consumer behavior?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#12_How_do_companies_leverage_their_Super_Bowl_commercials_for_additional_marketing_opportunities\" title=\"12. How do companies leverage their Super Bowl commercials for additional marketing opportunities?\">12. How do companies leverage their Super Bowl commercials for additional marketing opportunities?<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"FAQs_about_Super_Bowl_2022_commercials\"><\/span>FAQs about Super Bowl 2022 commercials:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"1_Which_company_spent_the_most_on_a_Super_Bowl_commercial_in_2022\"><\/span>1. Which company spent the most on a Super Bowl commercial in 2022?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe company that spent the most on a Super Bowl commercial in 2022 was Doritos, with their star-studded ad featuring Post Malone, Snoop Dogg, and Dua Lipa.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_What_makes_a_Super_Bowl_commercial_successful\"><\/span>2. What makes a Super Bowl commercial successful?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nA successful Super Bowl commercial is one that captivates the audience, leaves a lasting impression, and generates buzz long after the game has ended.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_How_much_does_it_cost_to_air_a_Super_Bowl_commercial\"><\/span>3. How much does it cost to air a Super Bowl commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nThe cost of airing a Super Bowl commercial can vary, but in 2022, it was reported that companies were paying around $6.5 million for a 30-second spot.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Are_Super_Bowl_commercials_worth_the_investment_for_companies\"><\/span>4. Are Super Bowl commercials worth the investment for companies?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nDespite the high cost of airing a Super Bowl commercial, many companies believe it is worth the investment due to the massive viewership and exposure the game provides.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_How_do_companies_decide_on_the_creative_direction_of_their_Super_Bowl_commercials\"><\/span>5. How do companies decide on the creative direction of their Super Bowl commercials?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nCompanies often work with ad agencies and marketing teams to come up with creative concepts that will resonate with the audience and leave a lasting impression.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Do_Super_Bowl_commercials_always_feature_celebrities\"><\/span>6. Do Super Bowl commercials always feature celebrities?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nWhile many Super Bowl commercials do feature celebrities, not all of them do. Some ads rely on compelling storytelling or humor to capture the audience&#8217;s attention.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_How_do_companies_measure_the_success_of_their_Super_Bowl_commercials\"><\/span>7. How do companies measure the success of their Super Bowl commercials?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nCompanies often measure the success of their Super Bowl commercials through metrics like brand awareness, social media engagement, and sales impact after the game.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Are_there_any_trends_in_Super_Bowl_commercials_for_2022\"><\/span>8. Are there any trends in Super Bowl commercials for 2022?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nSome trends in Super Bowl commercials for 2022 included using humor, nostalgia, and social causes to connect with audiences on a deeper level.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9_How_long_does_it_take_for_companies_to_create_a_Super_Bowl_commercial\"><\/span>9. How long does it take for companies to create a Super Bowl commercial?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nCreating a Super Bowl commercial can take months of planning, from concept development to production and post-production, to ensure it is ready for the big game.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10_Do_Super_Bowl_commercials_ever_backfire_for_companies\"><\/span>10. Do Super Bowl commercials ever backfire for companies?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nWhile rare, some Super Bowl commercials have backfired for companies due to controversial content, poor execution, or failing to resonate with the audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"11_Do_Super_Bowl_commercials_have_a_lasting_impact_on_consumer_behavior\"><\/span>11. Do Super Bowl commercials have a lasting impact on consumer behavior?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nSuper Bowl commercials can have a lasting impact on consumer behavior if they are memorable, relevant, and effectively convey the brand&#8217;s message to the audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"12_How_do_companies_leverage_their_Super_Bowl_commercials_for_additional_marketing_opportunities\"><\/span>12. How do companies leverage their Super Bowl commercials for additional marketing opportunities?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>\nCompanies often leverage their Super Bowl commercials by sharing them on social media, creating behind-the-scenes content, and launching integrated marketing campaigns to extend the ad&#8217;s reach beyond the game.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Super Bowl is not just about the game, but also about the commercials. Each year, companies spend millions of dollars on creating memorable ads to captivate the audience during the most-watched television event in the United States. As Super Bowl 2022 came to a close, viewers were left with a tough decision on which &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"What was the best commercial at Super Bowl 2022?\" class=\"read-more button\" href=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#more-128755\">Read more<span class=\"screen-reader-text\">What was the best commercial at Super Bowl 2022?<\/span><\/a><\/p>\n","protected":false},"author":25,"featured_media":107420,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86279],"tags":[],"class_list":["post-128755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn","no-featured-image-padding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What was the best commercial at Super Bowl 2022?<\/title>\n<meta name=\"description\" content=\"The Super Bowl is not just about the game, but also about the commercials. 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Each year, companies spend millions of dollars on creating memorable ads to\" \/>\n<meta property=\"og:url\" content=\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"Namso Gen Blog - Free Credit Card Generator [100% Valid]\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/synchronyfinancial\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-19T13:38:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/namso-gen.co\/blog\/wp-content\/uploads\/2024\/03\/faq.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Monica Sutton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@synchrony\" \/>\n<meta name=\"twitter:site\" content=\"@synchrony\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Monica Sutton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/\"},\"author\":{\"name\":\"Monica Sutton\",\"@id\":\"https:\/\/namso-gen.co\/blog\/#\/schema\/person\/c3ef1fd3da4bda58b96daabf9d0e9777\"},\"headline\":\"What was the best commercial at Super Bowl 2022?\",\"datePublished\":\"2025-04-19T13:38:15+00:00\",\"dateModified\":\"2025-04-19T13:38:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/\"},\"wordCount\":639,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/namso-gen.co\/blog\/#organization\"},\"articleSection\":[\"Learn\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/\",\"url\":\"https:\/\/namso-gen.co\/blog\/what-was-the-best-commercial-at-super-bowl-2022\/\",\"name\":\"What was the best commercial at Super Bowl 2022?\",\"isPartOf\":{\"@id\":\"https:\/\/namso-gen.co\/blog\/#website\"},\"datePublished\":\"2025-04-19T13:38:15+00:00\",\"dateModified\":\"2025-04-19T13:38:15+00:00\",\"description\":\"The Super Bowl is not just about the game, but also about the commercials. 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